A master class with a millionaire blogger on building a strong brand on Instagram and YouTube
On April 2nd, within the Business Booster community, an open master class titled "How to Soar in Media — Ways to Build a Strong Brand on Instagram and YouTube" took place. The speakers included Valentin Vasilevsky, co-founder of Business Booster, who built the marketing department and is responsible for the company's promotion strategy, and the millionaire blogger Nellifornication. She has:
- 2.6 million subscribers on YouTube and 1 million on Instagram;
- 10 years of experience working with major TV channels;
- Her own production company, NC Production.
Nellifornication built her media presence from scratch and is now among the top 10 best travel bloggers on Russian-speaking YouTube. At the master class, she told participants that the key to promotion is consistency, and attendees learned about the concept of "media rocketing," methods of building a personal brand, effective tools for social media development, and the use of the binge-watching principle to attract an audience to one's business.
At the end of the event, the audience had the opportunity to ask the speakers questions and discuss topics such as the possibility of delegating tasks for social media development, the importance of the owner's involvement in brand promotion, and the option to not show personal life on social media.
