From Chaos to Explosive Growth: How Delegation and Consulting Helped "TOP Spirulina" Grow 3x

When there's no system in business, it's like driving a car without a steering wheel. This is how the situation looked at "TOP Spirulina" before participating in the Business Booster accelerator. Today, this case is one of the best examples of how business systematization, effective delegation, and consulting can lead to a financial breakthrough and structural changes.

"TOP Spirulina" specializes in selling superfoods grown in the ecological conditions of Chenghai Lake. The project's founder, Vitaliy Pavlyshinets, faced a typical problem where operational management rested solely on the owner. The CEO combined the roles of marketer, salesperson, and crisis manager, which hindered scaling and developing strategic direction.

Before Consulting: Intuitive Marketing and an Unused 30,000 Client Database

Marketing at "TOP Spirulina" was sporadic, new clients were few, and the existing base of 30,000 regular clients brought in virtually no revenue. The company lacked a sales funnel, the linear management structure was overloaded with manual control, and the team did not undergo systematic training.

Results After Implementing Systemic Management:

• Monthly turnover grew to $100,000
• Owner's time in operations reduced by half
• Staff size more than doubled
• Company revenue tripled after creating an internal marketing department
• Sales funnel digitized and CRM analytics launched
• Organic sales through social media and customer reviews increased

Your company can achieve such inspiring results too. Follow the link to become a resident of the Business Booster accelerator and take your business to the next level: https://go.bbooster.online/wh5h 

Delegation and Change in Management Model

After undergoing business diagnostics within Business Booster, Vitaliy reconsidered his approach to management. Key steps included delegating functions to the executive director, forming a management team, and transitioning to a linear management structure. This allowed him to focus on strategy, new directions, and brand development.

The company also moved away from contractors and created its own marketing department of seven specialists, which led to a multiple increase in efficiency. This decision not only boosted revenue but also sparked interest from other entrepreneurs. Vitaliy began receiving consulting requests, which prompted him to launch his own agency.

What's Next: European Market and a New Management Team

The next step is entering the European market with a new brand, launching a separate division under the management of a professional Head of Sales (HOS) and Head of Marketing (HOM), and re-participating in Business Booster with a new team. This approach to scaling allows building a business around a system, not just the owner.

The "TOP Spirulina" case proves: when the CEO stops being the sole engine of the company and the executive director takes over operational management, growth begins. Consulting, delegation, and systemic management are key tools that transform a chaotic startup into a stable company with international expansion potential.

Read another successful Business Booster case study with a doubled staff and 174% growth by following this link: https://bbooster.online/blog/stati/uvelichenie-shtata-v-dva-raza-i-rost-na-174-sistematizaciya-biznesa-izmenila-kompaniyu-vmobile-lv-sia.html