E-chat, an IT company founded by Artyom Likot, provides integrations of Viber and Telegram with CRM systems—a service in high demand, especially in the digital environment. However, despite the product's technological value, the company was stalling.
Everything depended on one person. Artyom personally managed all processes: from integrations and technical support to team hiring and motivation. His workweek exceeded 40 hours, employees were overloaded, and attempts to hire new specialists led to even more chaos.
A "people limit" was formed: the team, scattered across different countries, was losing engagement. Attempts to scale ended in failure. It became obvious: the problem was not the product, but the management system.
Changing Roles: From Executor to Strategist
The solution came after contacting the Business Booster accelerator. A diagnosis showed that the company lacked structure, a staff evaluation system, and an understanding of which processes needed optimization. Hiring was based on intuition, and control was achieved through burnout.
After completing Vysotsky's courses on systematic management, Artyom completely rebuilt the business model:
In Artyom's case, growth was impossible without a transparent management model and an accurate assessment of the business's value, both internal and market-based.
What Changed in 3 Months
The results were immediate:
Artyom emphasizes: "Now I really manage the business, instead of putting out fires. I have time for my family, personal projects, and launching new ventures. And at the same time, the company is growing steadily."
Why This Case is Important for the Business
The story of E-chat is not just an IT success. It is an example of how a systematic approach and competent business evaluation using key metrics change not only profit but also the owner's quality of life.
Many entrepreneurs work in "manual control" mode for years. They don't know how to build a scalable system, and the team "pulls through" only thanks to their personal involvement. But this approach does not work in the long run.
If you feel that:
These are signals that it's time to change your structure and mindset. The E-chat case proves that implementing management systems and working with staff evaluation criteria are the keys to growth.
Stop working in your business, it's time to work on it! Do you want to turn your project into a systematic, profitable machine that works without your constant control? Do you dream of scaling that will bring you not only money but also freedom? Artyom Likot showed that it is real.